BIZCHINA / Overseas Investment
Amazon.com sets up hub in Suzhou
(Xinhua)
Updated: 2006-11-13 14:40
Amazon.com, the world's largest online retailer, has set up a new
operation center in eastern China to facilitate sales in one of the
country's most prosperous regions and profit from growing consumer
spending.
It is part of several strategic moves the US-based company has taken in
the past two months to compete with its major rival in China,
dangdang.com, which is more popular than its Chinese unit joyo.com.
The 11,000-square-meter center in Suzhou in Jiangsu Province is the
second-largest center. The investment size was not disclosed.
"The new operation center is evidence of our plans to enhance the scope
of our services and to enable more customers to enjoy a higher quality of
online shopping experience," said Wang Hanhua, president of Joyo.
"As we have expanded Joyo's product selection, we will work to lower
prices and help our customers find exactly what they need on our trading
platform."
Joyo has widened its range to 400,000 products like books, music, DVDs
and digital cameras in a shift from focusing on a small selection of
high-quality goods.
It trails dangdang.com. A latests survey by Analysys International, a
Beijing-based researcher, showed 31.3 percent of consumers would choose
joyo while 39 percent would opt for dangdang.
(For more biz stories, please visit Industry Updates)
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